 |
|
|
|
 |
|
#51 Title:
Freeman's Secrets That Sell
Special Guest: Donna and Shannon Freeman,
Real Estate Experts on HGTV's Secrets That Sell
and Designed to Sell
Description:
Recently, the trend of staging your home to sell has become a popular and sometimes necessary step to attracting buyers. There are simple ways to transform your home into an appealing and attractive “product” to show. Real estate experts, Donna and Shannon, let us in on these secrets that sell and give us a behind the scenes sneek-peak into their show.
Duration: 48:48
Index:
00:30 Introduction
01:54 Mistakes that Sellers Make
15:52 Working with an Agent
20:06 More Staging Solutions
25:09 Commercial
25:26 Behind the Scenes
41:03 Seven Steps to Sold
44:04 Closing Comments
46:18 Closing Track
Other HGTV Guests on What Really Matters:
Monica Ricci, The Big O: Organization
Related Podcast: Moving Made Simple
|
|
|
|
|
 |
|
About Donna & Shannon Freeman
Mother
Veteran real estate agent Donna Freeman sums up a home seller's biggest mistake in two words: litter box. Such succinct and brutally truthful observations have earned Freeman a loyal following of fans eager to hear what will roll off her tongue next. With nearly 30 years of experience, she knows the importance of show — and signs of furry four-legged friends aren't what buyers want to see.
The Oklahoma transplant has trained her daughter and Designed to Sell cohort, Shannon Freeman, to also tell it like she sees it. Though Donna knows that home ownership is still the great American dream, she's dumbfounded that real estate has become such a hot topic. "People are obsessed with real estate," she says. "Even when we go out socially, people ask us about it. We sometimes make up fake occupations just to get away from talking about it."
Daughter
Shannon Freeman jokes that she became a real estate agent when she was 3 years old. That stems from a childhood traipsing along with her mother and fellow Designed to Sell agent, Donna Freeman. Though real estate was in her blood, Shannon didn't decide to make a go of it until after she graduated from college.
With eight years officially under her belt, Shannon knows how to make a home appeal to the masses to generate a buzz about it. Fans of the show know better than to be fooled by Shannon's California-girl-next-door looks. She has mastered the art of giving a painful analysis with a loving smile, including in her mother's home. Her latest coup was coaxing Donna to update the dated almond-color switchplates and outlets in her home with bright white ones.
Visit donna-shannon.com
|
|
|
|
 |
|
About Seven Steps To Sold
Real estate experts Donna and Shannon Freeman don’t pull any punches. This mother-daughter team’s straight-talking approach helps home sellers do what it takes to close a successful sale. Often hilarious and always honest, their advice results in multiple offers, higher profits, and happy sellers. Now, for the first time, this witty and wise duo brings the benefit of their experience to you, sharing their insider secrets and strategies in Seven Steps to Sold. Donna and Shannon’s simple seven-step plan covers everything you need to know, including how to:
• Give your house a competitive edge, even in a tough market
• Set your goals and price your house properly
• Close the sale on schedule, while avoiding the common mistakes that can drive you crazy and cost you a bundle
• Accentuate the strengths of your home and get inside buyers’ minds to attract the best offers
Plus, Seven Steps to Sold includes many exclusive features, such as:
• 99 Simple Ways to Ensure a Successful Sale
• Top Ten Questions to Ask Prospective Agents
• Twelve Little Things That Can Make a Big Impression
Buy it: Amazon
The ornament of a house is the friends who
frequent it.
- Ralph Waldo Emerson (1803 - 1882)
About the Shows
|
Secrets That Sell
In Secrets That Sell, the family secrets are out - and you don't want to miss a single word of the unvarnished truth that really sells homes. Real estate pros, Donna and Shannon Freeman, have a no-holds-barred approach to making sure their sellers leave no money on the table at closing. The provocative new series has the mother-and-daughter authors and industry celebs using their uncanny ability to accurately size up a home that just won't sell. They detail the short list of must-dos to maximize the home's value and get the offer.
Designed to Sell
They say you have to spend money to make money. Nowhere is that more true than in the high-stakes world of real estate, but who wants to sink a fortune into fixing up a house they're trying to sell? Designed to Sell shows how to turn a tired house into a showpiece by giving sellers a $2,000 budget and a team of experts to transform their house into the hottest property on the block. Chock full of interior-design ideas,
home-improvement tips and real estate insider secrets, Designed to Sell has something for everyone.
"Change is inevitable, except from a vending machine." - unknown |
|
|
|
|
 |
